Naturally Glam is so excited to share this announcement we received about new children’s haircare products coming to the market! The EDEN BodyWorks brand announces its expansion into the children’s category with the introduction of an all-new collection of hair care and styling products for the little people in your life. Available now at edenbodyworks.com and exclusively at Sally Beauty Supply (select stores), EDEN Kids will feature children’s haircare products, designed specifically with children ages 4-12 in mind.[pullquote width=”300″ float=”left”]”We want products that provide us with safe ingredients and benefits for our children’s hair, while easing the stress of washing and styling.”[/pullquote]
These children’s haircare products will have easy-to-use packaging and a yummy strawberry and coconut scent that makes wash day enjoyable, quick and easy for all. The EDEN BodyWorks Kids collection is sourced purely from nature, with quality ingredients rich in emollients and other restorative properties – and devoid of harsh, damaging chemicals. All the reasons we have come to love the brand and their previous collections thus far. We know all of our readers with kids will be excited to try these children’s haircare products.
What products will be included in the collection? Initially, the Coco Shea Berry Detangling Shampoo, Leave In Spray Conditioner, and Curly Creme will be available. Then in April, the Moisture Milk and Smoothing Gel will be available. “As a new mother, I spend a lot of time speaking with other moms, and I continually hear how challenging it is to find affordable hair care products for their children that they can trust,” said Ylorie Anderson, VP of Marketing for EDEN BodyWorks. “We want products that provide us with safe ingredients and benefits for our children’s hair, while easing the stress of washing and styling.”
To support the EDEN Kids launch, the brand will partner with several self-published children’s authors to offer a complimentary book with every $20 or more purchase of the new collection. Not only are moms and dads getting great children’s haircare products, but a great children’s book from authors like Yolanda Renee (Curlies Color Too) and Julia Davis (I Love Me). What an amazing offer!
Stay tuned for the #EDENWonderMoms campaign on EDEN’s Instagram page February 23-28 as several top mommy bloggers share their most valuable grooming, wellness and work/life balance tips. Be on the look out for “I Love Me. I Love My Hair.” workshops coming to several cities throughout the year.
Hi, I’m Jonna. Welcome to naturally-glam.com where I share how I balance my life as a mother, wife, and influencer.