Building your brand takes time, and often that’s the hardest thing to find when you’re working full time. For some, their job is just a means to an end and the plan is to eventually leave their jobs and pursue their brands full time. For others like myself, their job is something that fulfills their purpose as much as their own brands. Either way, it can be a difficult juggle to build your brand while working full-time. Here are 5 ways that I’ve been able to build my brand while working my full-time job simultaneously.
Give an honest day’s work at your job. If you are on the time clock, then do your job, simply because that’s the honest thing to do. Besides that, when you perform well, most times it will keep your supervisor out of your hair and from peeking over your shoulder. It can also make it easier for you to possibly have time off when necessary, or even a more flexible work schedule.
Be discreet about discussing your brand at work. While some of your co-workers may be potential clients and customers, most workplaces frown upon promoting things that are not work related. Be discreet about who you’ll discuss what you’re doing outside of work with. Some of your co-workers may even use it against you.
Manage your time more effectively. You need to know how much time your are wasting. I suggest doing a time budget, or time log. Account for every hour of the day for a week, and then evaluate where you can dedicate time to your brand outside of work hours. Delegate tasks that do not require your attention to free up more of your time as needed.
Take advantage of training opportunities. Often times there will be opportunities for you to get additional training through your job. Be on the lookout for those training workshops and seminars where you can acquire skills that will benefit your job and your brand.
Decide if a promotion or job change is worth it. While a promotion may mean more money, it often comes with more responsibilities and time. A job change may put you in an environment or with leadership that is not a flexible your current situation. Weight out the options and how it will affect your ability to work on your personal brand.
Building your own brand while working for an employer can be tricky, whether you’re an executive or executive assistant. But don’t give up on your brand if it is fulfilling your purpose. Keep at it – you’ll be happy that you did.
Hi, I’m Jonna. Welcome to naturally-glam.com where I share how I balance my life as a mother, wife, and influencer.
Great tips, I am careful not to cross the line at work, but most do know and enjoy reading my blog.
I think it does depend on your job too. And what you blog about.
I try not to talk about or encourage friends to discuss by brand …..Don’t want to jeopardize my livelihood at present. Great blog post I especially like managing time and take advantage of training provide free at work. Thanks for sharing.
Thanks for visiting!
I agree with all of these things. Sometimes we have to weigh out if something is worth it. Cost benefit analysis.
Exactly
These tips are great! Balancing A full time job while building your brand is hardwork. Time management is key!
It is so key!
Yes, these are all so true. Although my supervisor was aware that I was a yoga teacher, I was also told that I definitely didn’t have time to pursue another business. Little did they know. I worked on some lunch hours and maximized every single hour once my baby was down to launch my business. Now, I am working very part-time for that company and pursuing my passions on a more full-time basis. It can be done!
Cool story – you go girl!
I love all of these and totally agree. I have been posting similar tips all week on social media.
It was easier to build my brand while I was working full time. You have to be crafty but it can be done!
Crafty for sure – but it’s totally doable.
I saw your Periscope on this topic & thought you shared great tips! I’m still a work in progress when it comes to Time Management but I’m determined to finish up this year strong, can’t believe it’s 4th quarter already.
I know. It’s almost over already.
This is exactly what I needed! I also work full-time and love my job, so these were great pointers in working to maintain it all. It is definitely challenging! Thanks for sharing!!
Glad I could help 🙂
I love taking advantage of training opportunities and there are a lot of affordable ones online
If you can get your job to pay for it, it’s even more affordable.